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How to Build a Personal Brand

Breaking the Mold: The True Essence of Personal Branding | Alana Sparrow | #100

Hey nation, t's Keith!

The journey to standout in today's digital world is real.

I just had an eye-opening chat with Alana Sparrow. We dove deep into what makes a personal brand truly magnetic.

- Resumes? Outdated.

- It's about your story, not just achievements.

- Show the world the real you.

Alana says, think of your brand as a beacon. It attracts your future opportunities like a magnet. It's more than skills. It's about connecting, human to human.

- From TikTok to Impact

- Alana's journey highlights authenticity.

- Be real, that's what resonates.

AI is cool but can't replace human experiences. Alana advises using AI to boost your brand, not replace your essence.

- Unexpected Secret? Manners.

- Kindness makes you stand out.

- It's about how you make others feel.

Main takeaway: Be unabashedly you. Your brand should mirror your real journey and values.

It's authenticity that truly captivates.

I challenge you: Is your brand genuinely you? Or just a shiny veneer? Remember, the most powerful brands are grounded in realness.

Until tomorrow nation.


Get more from Keith Bilous in the Substack app
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Read null in the Substack app
Available for iOS and Android

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Live in the Lab with Keith Bilous
Live in the Lab with Keith Bilous
Live in the Lab with Keith Bilous is a daily LIVE talk show for creators, entrepreneurs, business leaders, athletes and startup founders. We share interesting stories from interesting people to entertain, inspire, and inform you.
We like to dig into the moment behind the moment while digging even deeper into the next moment using curiosity as the driving principle of our conversation.
If you are looking for content and conversation designed to move you, inspire you and help you be accountable to your next in life. Live in the Lab with Keith Bilous is the place for you.