Inside the Lab: For Men Who Demand Better
Inside the Lab: Real Talk for Real Men
Why Most Men Stay Average (And How to Break Out)
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Why Most Men Stay Average (And How to Break Out)

The Tough Love Guide to Owning Your Life and Leveling Up

Still Stuck? Good. Let’s Break You Out.

If you’re tired of hearing that you’re “doing your best,” this one’s for you.

Your best isn’t cutting it.

This week, we’re blowing up the excuses:

  • You’re waiting for someone to save you (spoiler: no one’s coming).

  • You think body shaming is harmless (it’s not—it’s making you weaker).

  • You’ve convinced yourself masculinity is about toughness (wrong again—try connection).

  • Oh, and your diet? It’s destroying your confidence, energy, and performance—everywhere.

If you’re ready to stop coasting and start dominating, read on.

Otherwise, hit delete and keep lying to yourself.


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Why Everything Starts and Ends with YOU

(You Need to Own Your Sh*t. Period)

What’s the one thing standing between you and the life you want?

Look in the mirror.

It’s you.

Your mornings are a mess.

Your food is lying to you (true story).

And you keep waiting for something—or someone—to save you.

But here’s the truth: no one’s coming.

The life you want? You’ve got to own it. All of it.

Click on the image to watch the show.

Your Mornings Are Screaming for a Leader

If your day starts with chaos, snooze buttons, and half-*ssed planning, how do you think the rest of it will go? Your mornings reflect your life.

Sloppy start? Sloppy everything.

Here’s what works:

  • Move your body.

  • Reflect on your wins and losses.

  • Plan one thing for the day—just one—and crush it.

It’s not exciting.

It’s not glamorous.

But that’s how success works.

It’s built on boring, repeatable habits.

Stop complaining about where you are
if you’re not willing to fix how you start.

Sugar Is Laughing at Your Goals

Your abs aren’t hiding under fat.

They’re hiding under lies.

  • Protein bars pretending they’re not candy.

  • “Healthy” snacks loaded with sugar.

  • Granola that’s just dessert in disguise.

It’s not just sugar.

It’s all the sneaky substitutes with fancy names like xylitol and erythritol. They’re bloating you, spiking your cravings, and quietly wrecking your progress.

If you’re not reading the labels, don’t be shocked when you’re still stuck in 3 — 6 months from now.

Fix your diet.

Own what goes into your body. No excuses.

The Cheat Code to Clarity No One Talks About

Feel like you’re drifting?

Justin Roethlingshoefer says that’s because you’re not anchored.

Faith—whatever that looks like for you—is your unfair advantage in life.

It’s where clarity, courage, and purpose live.

It’s not about being preachy or religious.

It’s about knowing who you are and what you stand for.

The difference between wandering and winning?

A strong foundation.

If you’re stuck, this is where to start.

Jon Anderson on the Bro Code and Bidets

Jon went from bidet tutorials to calling out men who tear each other down.

Both were surprisingly profound.

On Bidets

If you’re still smearing problems instead of washing them, you’re living in the Stone Age. Yup. Trust Jon Andersen to make even the bathroom about sharing wisdom.

On Bro Code

When did life become a competition to judge who’s struggling the hardest?

JUST. STOP.

  • Encourage the guy who’s struggling.

  • Celebrate the guy crushing it.

  • Cut the snark.

Life’s already tough.

Your job is to lift others up, not pile on.

Catch the highlights:

Or watch the full show now.


What Your Hair Says About Your Life

(It’s Way More Than You Think)

Man buns, pompadours, fades, buzz cuts…

Hair isn’t just style. It’s identity.

Every man’s hair tells a story.

It’s a reflection of how you show up for yourself—and for others.

We broke down how your style, confidence, and even your fitness all connect back to one thing: self-respect.

Oh, and if you’ve been rocking the same haircut since high school?

Time for a change, brother.

Click on the image to watch the show.

The Dad Bod Debate

(When Fitness and Attraction Collide)

One partner shows up at the gym.

The other shows up with excuses.

Resentment builds, attraction fades.

And next thing, someone’s googling “how to fix my s*x life.”

The options?

  1. Stick It Out. Lead by example. Fitness and effort are contagious, but it takes patience to inspire change.

  2. Call It Out. Tough love is still love. But sugarcoating the truth only feeds the cycle of complacency.

You can’t ask for commitment if you’re not living it.

Self-leadership is non-negotiable.

Stop Avoiding What You Hate

(Unless Mediocrity Sounds Sexy to You)

Skipping cardio.

Dodging leg day.

Ignoring the hard conversations.

These aren’t just examples of avoidance.

It’s self-sabotage.

Here’s what you’re missing.

Hard Sh*t Builds Resilience

Working out strengthens more than your body.

It trains your mind to push through discomfort.

Avoidance Creates Weak Spots

Skip leg day? Your body pays for it.

Dodge challenges? Your mindset takes the hit.

It’s About Who You Become

Facing what you hate isn’t about perfection.

It’s about growing into someone who handles challenges head-on.

Discomfort is where transformation lives.

You can’t grow by running from what’s difficult.

Bottom line?

Your hair, your habits, your fitness—it’s all connected.

The common thread? Self-respect and effort.

Check out the highlights now.

Want more? Catch the full show.


Having fun? Not subscribed yet? We can do this again next week. Join the newsletter if you’re a guy who demands better.


Less Ego, More Connection

Let’s Redefine Masculinity

Think masculinity is about being the loudest or toughest guy in the room?

Nope.

Turns out, strength is in the quiet stuff.

  • Apologizing to your kids when you mess up.

  • Hugging your dad before it’s too late.

  • Texting a buddy to say, “I need help.”

Bottling it all up doesn’t make you tough. It makes you weak.

Real men know that connection isn’t a liability.

It’s their superpower.

Click on the image to watch the show.

The Masculinity Myth

Old-school masculinity told you to

  • Man up,

  • Bury your feelings,

  • And go it alone.

Spoiler: that’s not working.

Jeremy Cunningham shared how that approach left him lost—single, broke, and wondering what it meant to be a man.

His turning point?

Owning his flaws, listening to feedback, and redefining strength as connection.

How to Build Emotional Intelligence

(Without Feeling Like a Self-Help Guru)
  1. Start Journaling.
    “Dear Diary” vibes, anyone?

    Fck no!! It’s all about clarity.

    • What you did yesterday that you don’t want to repeat.

    • How you want to show up today.

    • Three things you’re grateful for.

    • Whatever is on your mind.

    Gratitude isn’t just feel-good fluff.

    It rewires your brain for positivity and helps you show up better.

  2. Get Feedback.
    Ask people you trust, “How do I come across?”

    Or “What’s one thing I could do better?”

    Don’t defend yourself—just listen and reflect.

  3. Name Your Emotions.
    Can’t connect because you don’t know how you feel?

    Start here: Are you sad, angry, overwhelmed, or scared?

    Give your emotions names.

    They’re not weaknesses, they’re signals. Use them to grow.

How to Connect

(Even If It Makes You Squirm)
  1. Start Small.
    Call a friend and say, “How’s life?”

    Or text it if a call feels too much. The goal is simple: reach out.

  2. Be Honest.
    Skip “I’m good” when asked how you’re doing.

    Try: “Honestly, it’s been a tough week.”

    Vulnerability builds bonds.

  3. Apologize When You Mess Up.

    Admitting when you’re wrong shows strength, not weakness.

    “I was out of line,” goes a long way.

  4. Hug Your People.
    Not the awkward bro-pat.

    A real hug connects in ways words can’t.

Real masculinity is about showing up, not showing off.

It’s asking the hard questions:

  • Who do I want to be tomorrow?

  • What do I need to own today?

  • Where can I connect instead of disconnect?

Stop dodging the work, and start leading yourself.

Because the only thing tougher than doing the work is staying stuck.

She Actually Did a Thousand Men in 12 Hours

Wait, what?

Oh, you thought this show was just self-help?

Think again.

Somewhere between emotional intelligence and gut health, the crew talked about Bonnie Blue—the woman who slept with 1,000 men in 12 hours.

How?

Why?

The details were outrageous, but here’s the kicker:

It sparked a debate about purpose, values, and how social media has warped ambition. The takeaway? Chasing extremes won’t fill the void.

Here are the show highlights.

Or watch the full show here.


The S—E—X Talk Men Don’t Want to Have

The Stats That’ll Get You in Bed (Literally)

Scientists say men who have sex twice a week are healthier and live longer.

Less than once a month?

Higher risk of heart disease.

It’s not just about the action—it’s the lifestyle that comes with it.

Let’s face it: the guy on the couch eating Cheetos probably isn’t breaking any records in the bedroom—or the gym.

Want a healthier heart? Start with effort—in and out of bed.

Click on the image to watch the show.

The 7 Questions Men Are Too Embarrassed to Ask

1. Is bigger always better?

No.

Studies confirm: size isn’t the defining factor for satisfaction.

Connection, communication, and technique matter more.

2. How much solo time is too much?

Frequency isn’t the issue. It’s about balance.

If it’s interfering with your relationships, work, or self-care, it’s time to reassess.

3. Does liking anal play mean I’m gay?

Nope.

The prostate is a highly sensitive part of male anatomy.

Enjoying stimulation doesn’t define your orientation.

4. Are my fantasies weird?

Fantasies are normal and often harmless.

They’re a safe mental outlet.

If you’re worried, talk to your partner—it might even strengthen your bond.

5. Will vibrators replace me?

Not if you’re putting in the effort.

Toys enhance intimacy; they don’t replace connection.

If you’re worried, focus on bringing depth and creativity to the bedroom.

6. What’s the deal with female squirting?

Squirting involves fluid from the urethra and is a unique physiological response.

Don’t analyze it—just focus on communication and mutual pleasure.

7. Should I ask about body count?

No. It’s an irrelevant, insecure question.

A healthy relationship is built on who you and your partner are now, not a tally of the past.

Speaking of questions, let’s address the one your ego is too scared to ask:

Am I the problem?

Why Your Ego is Holding You Back

Judgment doesn’t make you strong—it makes you stuck.

Whether it’s in the bedroom, at work, or with your partner, judgment is just insecurity in disguise.

Here’s how to break the cycle:

Catch Yourself in the Act

The next time you find yourself judging someone—whether it’s their choices, appearance, or behavior—pause and ask:

Why does this bother me?

Often, it’s about your own fears or insecurities, not them.

Choose Curiosity Over Criticism

Replace judgment with questions.

Instead of “Why would they do that?” try,

“What’s their story?”

Or “What can I learn from this?”

Curiosity opens doors. Judgment slams them shut.

Channel Energy Into Action.

Feeling triggered?

Instead of stewing, redirect that energy into something productive:

  • Hit the gym.

  • Start a tough conversation you’ve been avoiding.

  • Write down what’s bothering you and find a solution.

When you stop judging and start acting, you’ll find growth where you least expect it.

Stop avoiding the hard stuff—in and out of the bedroom.

Whether it’s owning your health, having honest conversations, or checking your ego, progress starts when excuses stop.

Better sex. Better relationships.

Better you. Period.

Watch the highlights now.

Want the full experience? Watch the show.


Why Men Need to Shut Up About Other Men’s Bodies. We See You, Body Shamers!

Body dissatisfaction among men has skyrocketed from 15% to 45% in the last 15 years. Think about that.

And no, body shaming isn’t helping.

Whether it’s mocking someone for being too skinny, too fat, or not “jacked” enough, shame doesn’t drive change—it drives self-doubt.

Want to help your friends level up?

Lose the judgment and lead with encouragement.

The world’s already tough enough.

Click on the image to watch the show.

How To Support Other Men on Their Journeys

Check Yourself First

Ask yourself: Is my judgment about them, or about my own insecurities? Nine times out of ten, it’s the latter.

Lead by Example

Instead of tearing others down, show them what’s possible by being consistent with your own habits. Action inspires action.

Use Encouragement, Not Criticism

“You’ve got potential—keep going,” is way more effective than, “You’re wasting your time.”

How to Stop Body Shaming Yourself

It’s not just others—men are their own worst critics.

Here’s how to stop tearing yourself down:

Find Your Why

Why do you want to change?

Is it to feel better, live longer, or show up for your family?

Get clear on your motivation.

Focus on Progress.

Stop comparing yourself to the guy next to you in the gym.

Compare yourself to who you were last week.

What the Gym Won’t Teach You About Confidence

Body shaming isn’t just about jokes—it’s a symptom of something deeper.

Most men don’t have a body issue—they have a confidence issue.

  • The Root Problem: Confidence comes from consistency, not shortcuts.

  • The Fix: Master your habits. What you eat, how you move, and the company you keep all shape how you see yourself.

Here’s the formula:

  • Ditch processed crap for real food (berries, greens, and lean proteins are game-changers).

  • Prioritize sleep—because a tired brain is a negative brain.

  • Surround yourself with people who push you forward—not drag you down.

Own Your Sh*t or Stay Stuck

Here’s the reality no one wants to admit.

The life you’re living is the one you’re building every day.

The results you’re not getting?

They’re a direct reflection of the work you’re not doing.

Skipped the gym this week?

That’s on you.

Grabbed another takeout burger instead of cooking?

That’s on you too.

Spent an hour scrolling instead of sleeping?

Yep—also you.

You can’t out-shame, out-complain, or out-excuse your way to progress.

Want better? Do better.

Audit Your Habits.

Look at the past 7 days.

How much of your time went to building yourself versus distracting yourself?

The answer is staring you in the mirror.

Start Small and Stay Consistent.

Forget the all-or-nothing mindset.

A 15-minute walk every morning is better than waiting for the “perfect” gym day that never comes.

Stack the Small Wins.

Progress isn’t about massive leaps.

It’s about stacking small wins—choosing water over soda, walking instead of driving, or cooking instead of ordering out.

Each win builds momentum, and momentum fuels transformation.

Stop Making Excuses and Start Leading.

The world doesn’t need more men tearing themselves (or others) down.

It needs men who lead by example.

What does that look like?

It’s showing up for your workouts, making better food choices, and building habits that inspire others to follow.

Because every time you level up, you make it easier for the people around you to do the same.

Catch the highlights here.

Or dig into the full show.

Still blaming your bad habits, your circumstances, or other people?

Keep going—it’s a great way to stay stuck.

But if you’re ready to step up, here’s the truth:

Every rep, every meal, every honest conversation—it all adds up.

You either use it to build yourself or let it bury you.

The choice is yours.

Keep playing small, or start showing up.

The guy you’re meant to be is waiting—but he’s not coming to find you.

See you next week.

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Inside the Lab: For Men Who Demand Better
Inside the Lab: Real Talk for Real Men
Inside the Lab. A safe space for men to have real conversations about "everyhing.
Inside the lab, morphed from the Live in the Lab series of podcasts to a .....