In this vibrant episode of Morning Talks, the hosts kick off by catching up on recent activities, including a fun pickleball game and interacting with an exchange student. The show features Corey Quinn, who shares his journey from sales to authoring a book designed to help businesses escape founder-led sales, and offers a free audio book to listeners. Laurie Hybee, a digital marketing expert, discusses the impact of AI on marketing and the importance of leaning into new technologies rather than resisting them. The hosts also highlight Anthony Mahaj's LinkedIn post about changes to the platform that could make selling harder, and Justin Welsh's 22 steps to building a successful one-person business with a focus on content creation, identifying ideal customers, and operating with high margins.
The show wraps up with plans for the weekend and an upcoming segment on dads in the lab discussing blockchain technology.
00:00 Kickoff with Morning Vibes and Pickleball Tales
01:48 Today's Special Guests and Show Highlights
04:50 Diving into Pickleball Adventures and Family Time
06:46 The Impact of Hosting an Exchange Student
08:42 A Weekend Full of Activities and Goodbyes
10:43 Nicole's Insightful Article on Personal Branding
15:22 Welcoming Corey Quinn: Escaping Founder-Led Sales
25:31 Celebrating Success and the Power of Publishing
25:44 The Pros and Cons of Writing a Book
26:49 Corey Quinn's Journey: From Book Launch to Personal Branding
27:37 Insights on Escaping Founder-Led Sales
28:33 Leveraging a Book for Business Growth and Networking
29:19 Embracing Video and Authentic Engagement on LinkedIn
30:25 Transitioning to Laurie Hybee's Digital Marketing Insights
32:55 Exploring the Impact of AI on Marketing and Websites
35:50 Adapting to AI: A Marketer's Perspective
38:58 The Future of Marketing in an AI-Driven World
42:31 Wrapping Up with Final Thoughts and Updates
Audacious Goals Update PLUS
Corey Quinn: He helps agencies specialize, simplify, and escape founder-led sales.
Lori Highby: Digital Marketing Expert
Audacious Goal Fridays Update:
Chasing big goals? Remember to pause.
I love being the hardest worker in the room.
I’m always pushing my limits.
But I also hit pause.
Why?
To refocus on what drives me—family, health, sanity.
𝗕𝗿𝗲𝗮𝗸𝘀 𝗮𝗿𝗲𝗻’𝘁 𝗼𝗽𝘁𝗶𝗼𝗻𝗮𝗹.
For ambitious humans like us, it’s crucial.
Stepping away for a wholesome moment isn’t a distraction.
It keeps us human. And grounded.
𝗕𝗿𝗲𝗮𝗸𝘀 𝗳𝘂𝗲𝗹 𝗽𝗲𝗿𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝗲.
They ensure our ambition doesn’t cost our humanity.
They help us stay connected to life’s richer moments.
𝗪𝗵𝘆 𝗽𝗮𝘂𝘀𝗶𝗻𝗴 𝗺𝗮𝘁𝘁𝗲𝗿𝘀.
It helps us to take care of ourselves, to reflect, and to regain focus.
If you’ve been waiting for permission to take a break, you’ve just received it.
𝗜𝘁’𝘀 𝗼𝗸 𝘁𝗼 𝘀𝘁𝗲𝗽 𝗮𝘄𝗮𝘆 𝗳𝗿𝗼𝗺 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗮𝗰𝗶𝗼𝘂𝘀 𝗴𝗼𝗮𝗹 𝗳𝗼𝗿 𝗮 𝘄𝗵𝗼𝗹𝗲𝘀𝗼𝗺𝗲 𝗺𝗼𝗺𝗲𝗻𝘁.
Never lose sight of the humans you care about most along the way. You need them.
𝗣𝗦: Drop a photo of your last break or chill moment in the comments.
Corey Quinn
Lori Highby
2 Dads in a Lab Trying to Be 2% Better
Audacious Goals Friday